Answering service by industry

What your trade changes, and what stays the same

You choose your trade when you sign up. Screening works the same way for everyone: every call to your cell comes to us first, and a first-time caller is greeted with your business name, asked who they are, and (unless it's a priority call) asked to press 1 or 2 before your phone rings. The spam registry we share across every customer, voicemail transcripts and missed-call texts come with every plan. Your trade changes two things.

Your priority words

Priority Passthrough lets customers who say one of your selected priority words ring straight through to you, regardless of the time of day. Every account starts with six priority words: urgent, emergency, help, asap, right now and today. Of the 58 trades, 29 add defaults of their own. An electrician's account also starts with sparking and burning smell, a roofer's with roof leak and hail damage, and an insurance agent's with car accident and house fire, while a videographer's has only the six. You can add up to 20 more in the dashboard. A caller who says one of them skips the press 1 or 2 step, and your phone rings for up to 40 seconds, at any hour, on any plan.

What the AI receptionist works from

On Receptionist, a call you don't pick up goes to an AI receptionist with instructions written for your trade: one set for each trade on this page, plus a general set for everyone else. It gets the caller's name and reason, confirms their callback number by its last four digits, asks which days suit them, and says someone will be in touch to settle a time. It doesn't quote prices or book appointments, and a missed priority call or saved contact goes to voicemail instead. Pro has no AI receptionist, so a missed call goes to voicemail and the transcript comes to your email.

More on each part: call screening, the AI receptionist, after-hours answering, and how we compare with a staffed answering service. Plans are on the pricing page.